Working in the industry for over ten years, we’ve seen some serious shenanigans. When you are trying to choose a good search engine optimization service here are some things to look out for.
- Overpromising salesmen
- Unrealistic guarantees
- Limited access to important statistics like Google Analytics
- No reporting structure that will show your advancement
- Contracts that last longer than a month
- Companies with a bad reputation online
There are some great ways to get your business to show up online in front of Google search users. Google says they want to see original content that adds value to their users experience online. In conjunction with this here are some easy ways to start meeting that criteria:
- Write a blog, several blogs a week if possible
- Create and manage your directory citations so customers can easily find and identify what you offer
- Engage potential, current and past customers through the social media channels that are a good fit for your business
- Take videos of your business in action and post them to places like Facebook and Youtube
Helpful tools include:
- Clickflame.com – Check out the accuracy of your directory citations.
- Tools.Pingdom.com – Test out performance and speed metrics for your website.
- SEMRush.com – Check out traffic channels and use their free chrome extension SEO Quake to perform on-site seo audits for your website.
Why should you care about getting your business noticed online?
Local SEO can be difficult, working with the right company can be very beneficial to your business. In today’s digital age, if you are not acquiring new clients online, then you could be missing upwards of 80% of new opportunities for your business.
For more information on choosing the best local seo company, click the link to read Clickflame’s blog on the subject. As an industry leader, Clickflame has been a wealth of information to all of us.
Getting new reviews for your business, posting new images of your business in action and engaging with your clients through social media channels are all good ways to get new traffic. Working with a company like Clickflame will put the tools in your hands that you need to outperform the competition. Not sold? No worries, there is plenty of free information on their website that will help you find the right company for you.
Good luck with all your digital advertising in 2017, we’ll be here for you if you need us.