advertising

Stay Ahead of the Pack: 5 Pro Tips for Crafting Effective Advertising Strategies

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5 Pro Tips for Crafting Effective Advertising Strategies

The advertising industry is a $600 billion industry. There are tons of people parading around as industry experts and gurus, touting the latest funnel or shiny advertising object that promises riches for those who do it. Yet, despite all of these efforts, businesses still struggle to generate enough revenue to survive. Why is that? They’re […]

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How Advertising Works to Target You on Social Media

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social media ads

Advertising is definitely not the same today as it was in the past. The internet has been a complete game changer in the world of marketing and business. Online advertisements are smarter, and more tailored to the individual consumer in a way that would be impossible with traditional advertising platforms like print, TV, and radio.

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5 Unique Ways to Advertise Inside Your Own Store

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5 Unique Ways to Advertise Inside Your Own Store

Although advertising brings consumers your store, doing it from your store can as well be beneficial. Today, retailers have realized the importance of in-store advertisements and promotions. In-store advertising accounts for over 15 billion dollars compared to television adverts, which account for over 50 billion dollars. This means that that, for every three retailers who

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Building a Business: Why You Must Have a Website in Today’s World

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Building a Business: Why You Must Have a Website in Today's World

As a business operator, you know that competition is fierce. You need every edge you can get over your competition to thrive in today’s modern marketplace, and you’ve realize that websites are becoming commonplace for every company in every industry. In fact, it looks like all of your competitors already have websites up and running.

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