business

Protect Your Startup: Six Common Mistakes Many New Businesses Make

More than half a million new startup businesses launch in the United States each year. Yet more than half of the new businesses that open their doors annually won’t survive to the five-year mark. These six mistakes represent a big part of what stands in the way of a new startup company’s success. Spending too

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Using Your Online Presence To Connect With Potential Customers

If a customer walks into your store, you have a series of strategies for helping them towards a sale. You welcome them, guide them towards the product they’re looking for, answer their questions about the product, and make yourself available if they need further help. In many cases, this personalized approach can help a potential

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