How To Use Pinterest For Promotion & Profit (2024 Update)

How to use Pinterest for promotion and profit

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Last Updated on August 29, 2024 by Work In My Pajamas

Pinterest for eCommerce stores (2024 update)

Are you ready to understand how to use Pinterest in 2024 and beyond, especially if you sell products on Etsy, Shopify, Amazon? Then I highly recommend you check out my coaches new course on Pinterest for eCommerce, A Beginners Guide. Tina’s tiny course on Pinterest for marketing brands gives you everything you need to know with step by step instructions, and it’s totally fluff free!

ou know you need to increase visibility and create awareness for your eCommerce business, but are tired of social media that requires the constant creation of new content for a few fleeting hours of exposure.
What if I told you there is an existing free solution, where your ideal customer is spending time planning, shopping and looking to discover new products and brands?
Welcome to Pinterest in 2024 , where shopping discovery starts!

My Intro to Pinterest

Jen Goode introduced me to Pinterest (thank you very much Jen), and I tweeted about it a couple of days ago:

kimarketing: Playing with @Pinterest – Do you follow me yet? http://pinterest.com/shoppingkim/ If you need an invite, just holla.

And here are couple of the responses I received:

ericnagel: @kimarketing thanks… now I just need to figure out how / why to use it 🙂

toddfarmer: @kimarketing @ericnagel I don’t get it either, Eric. But, oddly enough I overheard (at NYE party) “I’m addicted to pinterest”

I have to admit I’m becoming addicting to Pinterest as well. It is chock full of delicious, fun recipes (Missy Ward needs to upload her recipes from her New Year’s Eve party) that make me want to learn to cook. And then there is all the do-it-yourself craft ideas that make me jealous that I didn’t think of such an idea first. But the best part of Pinterest is that I’ve seen some of my website traffic increase in three-folds from referral links!

To give you an example, I took a screenshot of a someone (I have no idea who she is) that had “pinned” an image from one of my sites:

How to use Pinterest for promotion and profit
The first arrowed link and the image are both dofollow links to the original source of the image (my website). But the second arrowed link (I added this one as a comment, but you can add in the description of your own pins) is also a dofollow link and has higher click-through rate when you suggest they visit the page!

So start building those lists! Include your own website images as well as pages of websites that link to your websites to build quality back links.  “Repin” your friends’ pins and “Like” the pins of top users.

You can even add affiliate links of “products you love”, etc. Just be sure the affiliate link stays intact and is not a redirect so you get credit for the sale.  Amazon affiliate links keep the tag embedded, so you can create a new tracking id for your Pinterest account or even one for each list you create if you desire.

I wish I had more time to “play” with Pinterest now, but I have packing to do as I leave for Affiliate Summit in the morning! Hope to see you all there!

* If you need an invite to join Pinterest, either leave a comment using a valid email address (it will not be shown and not used for any other purposes) or tweet at me, and I’ll get you a Pinterest invitation email sent ASAP. Please note that I do not receive any referral credit for inviting friends. Adios!

20 thoughts on “How To Use Pinterest For Promotion & Profit (2024 Update)”

  1. Interesting article! I’ve heard about Pinterest and wondered how I could use it from a marketing standpoint. My head is racing with ideas. Could I get an invite, please?

  2. I love Pinterest, manage to get on board about 10 days ago. It’s addictive really. I might try some affiliate links there eventually on stuff I recommend, but plan to disclose clearly it’s an affiliate link (something like: DISCLAIMER: Affiliate Link). Currently it’s pinterest is unclear about the use of those links, unless I miss something?

  3. Hi Kim,

    We crossed paths a while back on Mompack. Great to see you are still working the internet and sharing great tips. Pls send me an invite.

    ps. I see your facebook page, so I will go in and ‘like’ that too from my FB page & personal profile.

    ~keep making money,
    Tracy

  4. Hi Tracy! Wow, I remember MomPack! That was a looooooong time ago 🙂
    Emailed you an invite to Pinterest – friend me up! And thanks for visiting!

  5. Looks good and I have started with 3 pins, but cannot work out how traffic is driven to these pins. It all seems a bit random to me at the moment.

  6. Hi there, simply changed into alert to your blog through Google, and located that it is truly informative. I am gonna watch out for brussels. I’ll appreciate should you proceed this in future. Many folks can be benefited out of your writing. Cheers!

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